The rave of the moment in the business world is entrepreneurship but the process of starting small businesses will be easier done than said when potential entrepreneurs create a strategy to give supports to their dreams hence desiring to becoming self-employed.
A Game Changer
Game plan enhances targets and generates a failsafe approach to ensuring small businesses succeed in a highly competitive and changing economy.
The late songwriter and producer, George Harrison adapted the exchange between Alice and the Cheshire Cat in Lewis Carroll’s Alice’s Adventure in Wonderland and sang in its “Any Road”, a single album in the United Kingdom in 2003 that “If you don’t know where you’re going, any road will take you there.”
Accelerated awareness
More people know about entrepreneurship today than in the last ten years. The elementary and secondary schools’ curricula now expose pupils and students to trade subjects as essential rudiments of entrepreneurship. Universities and other tertiary institutions have centres for entrepreneurship where undergraduates are taught the basics of entrepreneurship.
There is accelerated awareness about self-help, self-reliance, and self-employment. Ironically, people with limited or no specific training or requisite industry experience want to own their small businesses rather than work for other people. They are buoyed by the idea of working for themselves and calling the shots.
It would not be a bad idea, after all, if they become managers of their own businesses. Training centres and finishing schools attract young graduates during and after national youth service to hand them their recipes on life after school and self-employment. Vanity publishers and self-publishing authors sell books on how their readers can make it in life by working for themselves.
Burden of self-employment
The problem most potential entrepreneurs face despite these available channels is that they use them and apply the principles they are taught but turn out to be entrepreneurial failure at first attempts. Others are afraid to take the leap because they are not confident that they have enough willpower to launch out.
The way out of these situations is to have a game plan for self-employment. Business is like sports, politics or warfare. It requires a well-reasoned out strategy and course of action worked out in advance with success as its end goal.
This game plan prepares prospective entrepreneurs, instils self-awareness and entrepreneurial discipline, and gives them confidence that it is time to start.
Entrepreneurship is strategy
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